The Live Horse Racing Lottery Game

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Win Place Show: A Closer Look

How To Win Place Show
The Evolution of the Win Place Show Mobile App
Rebranding as Win Place Show
Why Millennials Are Drawn to Win Place Show
A Secure Approach to Random Number Generators
Developing a New Sports Gaming Category in Lottery
Win Place Show Featured on NBC - Cincinnati

Latest News

The Win Place Show Mobile App Is Ready for Download

Watching races from the convenience of a mobile phone is one of the core appeals of Win Place Show, our lottery game based on the results of live horse racing. While you still can’t buy tickets until March 24, 2019, today we celebrate the release of the demo version of our mobile app. It is […]

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EquiLottery Selects Bandy Carroll Hellige as Agency of Record

Bandy Carroll Hellige press release: The developers of a new lottery game based on the results of live horse racing have selected Louisville-based advertising and public relations agency Bandy Carroll Hellige as its agency of record. BCH will help EquiLottery LLC introduce its “Win Place Show” game in test markets, then ultimately throughout the U.S. […]

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EquiLottery Teaming Up with NTRA for #JustifyAndI Selfie Contest

One lucky racing fan and their guest participating in the NTRA’s #JustifyandI selfie promotion will win a free trip for two to Miami for the January 2019 Eclipse Awards – including airfare, two nights at the luxurious Turnberry Isle Miami, tickets to the Eclipse Awards ceremony, and more – thanks to EquiLottery, the company offering […]

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Player Research

By giving players who love games of pure chance the opportunity to enjoy the thrill of live sports wagering, Win Place Show is ushering in an exciting new category in lottery. But since sports wagering has traditionally been offered as a game of skill, it’s natural to be skeptical. That’s why we invite you to check out the results of our player research conducted by lottery research leaders Ipsos.

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Take a Lap with Our App™

Now available in demo mode, this fully functional mobile app is the lifeblood of Win Place Show and gives players the opportunity to watch real live horse races, scan tickets to track their horses and winnings, learn information about upcoming races and find their nearest Win Place Show lottery retailers.

* Now Available

Want to learn more about how the Win Place Show app and player experience works? Read more by clicking the button below.

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